Flooring Trend 2023: Latest Materials, Designs, and Color Styles
In decorative floor covering industry, the ideology from the market has always been a pathway in searching for timeless flooring interiors that is relevant to consumer demands. The need for interior design to last for years with quality and style, consumers does not want to put up with the hassle in changing or replacing the floorings every regular seasons. However as new ideas and movements in style and choice are dynamic, flooring brands and distributors needs to understand the latest trends that is relevant and closely associated with their market.
NEWS
Top Flooring Trend 2023 in United States
Tremendous challenges in the past three years has negatively impacted the market outlook with significant slow down in interior and remodeling demands. As a result, the market trend are now some what very different from previous years and prediction for market movement has been sluggish. Many brands has postponed their new product collection launch schedules in waiting for recovery of market conditions.
In 2023, we are glad to say that humanity has entered the post pandemic era. While there are still expected economic challenges, we began to see new projects and new collections being released into the market.
Let’s take a look at the latest flooring trends one by one and discover the latest materials, specification design and colors styles that will prevail in 2023!
Functionality in Floorings
One of the post pandemic shift in mentality is the demand for functionality that is built into the floorings. Whether it be for better health & safety or comfort benefits, however in post pandemic era consumers in remodeling will take more consideration in flooring surface that has anti-bacterial and antimicrobial properties.
Decorative floorings with antibacterial and antimicrobial properties has a coated layer on top of its surface. The surface provide an improved performance in antibacterial or antimicrobial growth. This is particularly important if there are young members in the family, and this functionality can provide an additional protections for them.
Sustainable Materials
Since there is a growing awareness by both brands, consumers and other associations in environmental sustainability, it is a current trend to look for more sustainable materials in decorative floorings. Particular in the resilient luxury vinyl floorings, brands and consumers has an opt favor to replace PVC with alternative materials, making it PVC free vinyl flooring (though it has no vinyl) or called PVC free rigid core hybrid floorings. Therefore considering decorative flooring coverings with brands that offer such options will have a market lead as well as building a brand image in contributing towards environmental friendly and environmental sustainability.
Major brands such as Shaw Contract has already launched its ReWorx hybrid carpet collection which is a 100% PET carpet tile with 30% recycled contents. This latest development in sustainable material has lead Shaw to receive the 2023 Edison Award finalist.
Currently Sreelance Material Technology in China are also focusing in the development of PVC free Polypropylene (PP) rigid core resilient floorings. This is the latest development in the next generation resilient rigid core SPC floorings. The PP based SPC tiles will show better performance in flexibility, hardness and wear resistance overall. Ideal for brands and distributors to launch for their markets.
On The Go Affordable Floor Coverings
The years of the pandemic has lead to a major transformation in out livings. There is a trend in new lifestyle which focus on flexible lifestyle and exploring experience. With remote work became a common way of working, the demand for whole house renovations are slowed. Instead, there is now a fast growth in rental and multifamily residential remodeling. A group of consumers trending towards quick innovation with style and value for money.
This year, Mohawk has launched its UltimateFlex LVT collections to initiate in this market trend. The UltimateFlex LVT features in 2.0mm thickness, 6mil wear layer and reinforced fiberglass layer for improved performance against expansion and contractions. This collection is a price entry product with glue down installation well suitable for small budget renovation that also wanted a decent look in the interior style.
Raw-Textured Floorings
Vinyl floorings that features concrete and cement grain patterns are among the best flooring style used commercially, particularly with distinguish raw texture and untreated effects. As the market are already filled with tremendous range of collections in oak wood pattern designs, the concrete and cement pattern appearance offers an uncommon and uniqueness in style taste. A challenging, daring and extrovert choice to standout.
Flooring Color Trends for 2023
This year, the color trend in decorative floorings began with a shift from brown to gray, beige and white. There is also a trend preference in earthy shades with light brown and orange tan prevailing. These colors will express aesthetics with a neutral soft sensation for warm comforts.
Sreelance offers wide range of wood color design patterns for resilient flooring and laminate floorings. The color can be customized to support brands and private label brands to build an excellent product portfolio for their collections.
To find out more exciting articles please feel free to go to our knowledge blog page.
If you need to consult with us about how to build your product collections in decorative floorings or wants to learn more about benefits of sourcing flooring products directly from China, please feel free to reach out at CONTACT US or email info(at)sreelance.com
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